MotoGP Assen Grand Prix
Event Background
The MotoGP Assen Grand Prix, widely recognized as the “Cathedral of Speed,” is one of the most historic events on the MotoGP calendar. Held at the TT Circuit Assen in the Netherlands, this prestigious motorcycle race has been running since 1925, making it the longest continuously held event in the MotoGP World Championship. The 2024 Dutch TT attracted over 105,000 racing fans across the race weekend, filling grandstands to witness elite riders navigate the technical and high-speed circuit. As a Dutch transportation company, this iconic event represents our home territory, allowing us to showcase our exceptional local knowledge and specialized expertise when managing guest transportation for this national sporting treasure.
Scope of Work
Key Solutions
Challenges
Congested Exits
The track parking areas use grass meadows with limited exit points, creating congestion when fans depart simultaneously
Remote Location
TT Assen's remote location in the Netherlands created significant distances between the track and airports and hotels, making it logistically challenging for coordinators to physically monitor all transfers
Vehicle Identification
Vehicle identification became challenging for guests after races, particularly when thousands of fans simultaneously returned to their vehicle
Designed solutions
Seamless Exit Strategy
Our coordinators positioned vehicles outside parking areas in advance, to avoid congestion during mass departures
Leveraging our Dutch Network
Leveraging our extensive Dutch network, we maintained local partnerships and additional transportation managers ready to assist with any emerging situations
Branding and Live Locations
We applied clear vehicle branding for easy identification and used precise location tracking to provide guests with exact pickup points